Comprehensive tournament management made simple

Serve Tennis gives you the flexibility to run tournaments as you need, while streamlining your everyday processes, giving you more time to focus on delivering an exceptional competition experience.

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Tournament director observing a tournament
Tournament page example
Tennis scoring
Tournament approvals
Player check-in list showing Ronald Richards, age 15, guardian John Richards checked in; Cody Fisher, age 16, guardian Dianne Fisher not checked in; Kathryn Murphy, age 15, guardian Victoria Murphy checked in.

Giving you full control of your tournaments

Running a tennis tournament involves countless moving parts - from player registrations and draw creation to payments and results tracking. Whatever the task we've got you covered!

Tennis player
Competition tables

Multi-format tournament engine

Serve Tennis helps you run and manage many tournament formats through our single, unified platform.

  • USTA Sanctioned tournaments
    Manage official USTA Sanctioned competitions which appear on USTA Tournaments pages. Accept player registrations with automated sanction fee processing.
  • WTN Tournaments
    Leverage ITF World Tennis Number integration for ratings-based events.
  • Unsanctioned tournaments
    Host club championships, social competitions, and community events with the same professional tools.

ITF World Tennis Number Integration

Harness the power of ITF World Tennis Number (WTN) ratings with built-in tools designed for tournament directors, coaches, and organizers.

Make data-driven decisions that ensure competitive balance.

  • Seeding & Selection
    Use WTN data to seed players accurately and select participants.
  • Grouping & Flighting
    Create balanced draws and round-robin groups based on ratings.
  • Create WTN Tournaments
    Run official WTN-sanctioned events with standards-aligned rating calculations.
Man holding a tennis racket preparing to play
USTA & ITF World tennis number
Get involved in tournaments
Player check-in list showing Ronald Richards, age 15, guardian John Richards checked in; Cody Fisher, age 16, guardian Dianne Fisher not checked in; Kathryn Murphy, age 15, guardian Victoria Murphy checked in.

Player management simplified

Handle all aspects of player participation from a single platform.

  • Online registration
    Accept entries directly through your tournament page.
  • Flexible entry options
    Process bookings automatically or add players manually.
  • Centralized data hub
    Keep player information organized and accessible in one place.

Streamline your Tournament Operations

Our intuitive tools handle the complexity of tournament logistics so you don't have to.

  • Automatic draws
    Build draws singles, doubles or team draws instantly.
  • Real-time updates
    Post live match progress and results.
  • Keep players and staff informed
    Communicate with participants throughout the competition and post live web page updates, match progress and results.
  • Tournament software
    Manage in-tournament operations in our dedicated   competitions tool.
User interface screen showing a Level 4 Tournament participant list with a group table indicating participant status using green check marks and red crosses.
User interface screen for sending an SMS to 36 recipients, including a message input box and Cancel and Send buttons.

Tournament directors use Serve Tennis for

USTA Sanctioned Tournaments

Run USTA sanctioned events using official tournament management tools, with automated sanction fee processing.

WTN & Unsanctioned Events

Host WTN tournaments and unsanctioned competitions through a single platform.

ITF World Tennis Number Tools

Use WTN data for precise seeding, balanced draws, and seamless Match Play creation and management.

Player Registration Management

Accept online entries and payments, process registrations automatically, and centralize player information.

Professional Draws

Generate singles, doubles, round robin, compass draws and more instantly and update results in real-time.

Tournament Desk

Manage the running of your tournament in our advanced, dedicated tool.

Secure Payment Processing

Collect entry fees, process sanction payments, and monitor revenue streams with ease.

Tournament Webpage

Customise your tournament page to keep players and tournament staff informed on key information, draws, schedules, and results.

Enhanced Visibility

Tournaments are promoted on USTA.com and facility websites to attract more participants and event attendees.

Transform your tennis management with USTA Serve Tennis software